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Marcee Ruby's Sideshow
LENCZNER SLAGHT The partners volunteered their yearbook photos to talk to law students about a passion for litigation.
WORTZMAN NICKLE Having opened the country's first e-discovery firm the partners wanted to ensure high visibility in their advertsing.
This campaign follows last year's launch advertising.
A bit of trivia: These bus shelters were accompanied by a Sam Spade style tv commercial directed by Jeremiah Chechik and I like to think helped land him the job directing Sharon Stone in Diabolique.
MD MANAGEMENT. Seasonal advertising to forgetful doctors.
MINISTRY OF HEALTH. This assignment involved marketing the Grade 8 HPV Vaccination on the web, at the movies and on the radio.
THE JEWISH COMMUNITY CENTRE BUILDING FUND.
LOFT. Anglican House re-branded with a new name and logo appealing to the at-risk community.
BOULEVARD. A real estate broker servicing high end residential in Toronto.
SWIPE. A book store selling reference books to designers and art directors who are notorious for stealing other designers' work.
NATIONAL TRUST. They aimed to position themselves as masters in the fine art of banking. I took them literally.
LENCZNER SLAGHT. Together we pioneered law firm marketing in Canada.
MINISTRY OF FOREIGN AFFAIRS. In Bosnia Human Security wanted a mark that would communicate neutrality, protection and safety.
SPORTS CELEBRITIES. This fund raising effort for Special Olympics recruits sports celebrities to man the phones during the telethon.
MONTCREST SCHOOL. An independent school. Small budgets but big thinkers. We are currently working on a new web site.
TV ONTARIO. I don’t usually show pitches but I so love this work that I can’t resist showing it.
SALON JIE. jiematar.com Toronto’s celebrity hair stylist needed a web site to promote his line of hair care and more importantly himself.
ROGERS. Posters launching Rogers digital service for high definition television owners.